Category Archives: Announcements

Yahoo! Live goes “Live”: A video service

Yahoo uncovers an experimental live video product last night.

A live streaming video service and was testing it with Yahoo! employees. The service (Yahoo! Live) enables anyone with a Web camera to create their own live video stream (similar to the competing sites: BlogTV, Mogulus, UStream.tv and Justin.tv) and broadcast, lifecast or webcast till their hearts are content.

The new service will allow anyone to text message in a chat box anybody who is streaming live, and of course you can embed videos from around the web.

It gets even better, Yahoo has also created an API for developers and has made a preview of the API and its embeddable components, and made a sample app and tutorial available as well.

Visit: http://live.yahoo.com or get the updates from:  Yliveblog

Only problem so far is there is no way to see your past recordings, which would make the service useless for creating an online show, like so many have done on uStream.

I am sure that Yahoo will develop such thing in the near future. I also got some errors when using the site however, over all it looks great and it’s optimized for fast loading.

A quick reminder for WordPress Users

For all my friends and readers that use wordpress for blogging:

WordPress version 2.3.3 with an important security update is out.

Make sure you upgrade to it as soon as you can.

Download it from here: www.wordpress.org

FaceBook for Dummies is out

Every where, on newsstands and in book stores, A great book about FaceBook is coming out.
FaceBook for dummies official publishing date is Feb. 11th 2008.
I had the honer of having a copy of the pre-print book and as an old facebooker I think it’s great for both newbies and advanced application builders.
Enjoy it guys and get your discounted copy from amazon.com (only $9.99 for Kindle users, click below to find out more about Kindle)
Enjoy the book.

Super Bowl Sunday: 63 commercials interrupted by 1 game

A quick post:

Super Bowl Sunday is all about marketing.

At least that’s what I think.

With about 158 million Americans with wide eyeballs and More than a billion viewers will watch the game, in 223 countries and territories, thanks to 57 international broadcasters, looking at the years most marketed game, and the fact that there is over $170.1 million worth of commercials sold by Fox: There will be 63 ads interrupting the game (or you might say the game will interrupt the 63 commercials), and for each 30-second spot, Fox will collect $2.7 million. Wow, that’s $90,000 per second.

I think that this is the first marketing “Game” and the second TV marketing event after New Years eve.

A quick review of 30 years of advertising is: Here (I like the Yahoo one) 🙂

YouTupe is having a ” Vote for your favorite ad event right after the game” through adblitz: Here

And even my favorite domain registrar got famous thanks to their daring you Super Bowl Commercial few years back.

Get you own domain name with Godaddy for just $1.99 per year during the Super Bowl promotion and get a chance to watch all Godaddy’s daring commercials through out the years (Even the ones that was banned by TV due to their strong adult materials) by clicking on this banner:

Go Daddy $1.99 Domains 120x240

Want a sneak preview of the ad before the game? For free? Here is what you do:

Click on Godaddy’s banner above, Scroll all the way to the bottom, one of the links there says ” BobParsons”  click on it, then click on the “Fox hands us a lemon” article under Jan. 2008, you will find the secret link to the free video there.

I will deliver you my own coverage of the ads (Not the game) shortly after the game. Enjoy your Ads.

I meant enjoy the game 😉

Big Shocking news: Microsoft Bids $44.6B for Yahoo!

And one of my personal favorite dreams for both companies to join forces and become one, … well, we’re close to that.

Although this is not a financial blog nor a stock market watch blog, but I think the effect this will do to the online advertising industry will be huge.

As we speak, the online advertising industry is a $40B and it’s expected to be $80B in less than 3 years, that’s a breaking neck rate as they call it.

I think that Steve Ballmer is in a desperate grab for the online advertising market, so, Microsoft came through and bid $44.6 billion, or $31 per share, for Yahoo.

The bid represents a 62 percent premium to yesterday’s closing price for Yahoo shares, although, as one analyst pointed out, it’s only a roughly 15 percent premium over the 52-week average trading price.

While this is Microsoft’s boldest strategic move in a while, the company has made several aggressive attempts to gain footing in the online ad market over the last 12 months. In May 2007, Microsoft announced its $6 billion acquisition of aQuantive (now called: Microsoft ad Marketplace) and in October 2007, they spent a huge  $280 million for a 1.6 percent stake in Facebook. ($10 more millions and they reach only half of what New Corp paid for myspace)

The bid comes just a couple days after Yahoo posted weak fourth quarter results and announced plans to cut 1,000 positions.

Among the many benefits to the proposed deal, according to Microsoft, is that many Yahoo employees can keep their jobs:

“Microsoft intends to offer significant retention packages to Yahoo! engineers, key leaders and employees across all disciplines,” the statement said.

Although Yahoo said it would consider the offer, I believe that Microsoft is probably taking the bid public because they failed in private talks, and now they’re trying to appeal to shareholders.

A bigger dream is for all the major sites to join forces and work in harmony. Mark this day in history as it may be the beginning of a brand new better world.

Guru Of Sales Entrepreneur Superstar comeback!

Happy Holidays, Happy New Year, Projects done, and anniversaries.

So, I have been gone for a while working on a new project, it’s over and successful.

Holidays rush is over, done lots of classes teaching online trading for the holidays.

Want to say Hello, and Happy New Year (I know it’s late, but better than never).

Was ill since New Year’s day, and finally today in about one hour from writing this it matches my 30 months quit smoking anniversary, (I am not counting anymore) I got an anniversary email today from quitnet.com(Helped me decide to quit)  that it’s my 30th month smoke free today at 6:15 PM and according to the great “gadget/tool” I did not smoke over 27000 cigarettes since I quit (WOW) and that’s cold turkey. I am impressed.

So just dropping in saying hello, I missed the apprentice’s first episode but I will still write about it, brand new about me page coming up and also (By demand) a new marketplace/jobs page also coming soon.

Oh… and it will rain articles here very soon as well 😉

See ya soon.

SnapShot.com new advertising service at ad:tech

With, over 2,000,000 Web site operators, bloggers and individual Web surfers today voluntarily use Snap Shots on their sites and browsers. Snap Shots is used about 15 million times daily and has been translated into 43 languages by volunteers.

In conjunction with the Snap Ad Network, a new program that allows advertisers to deliver content with associated context-based ads to millions of Snap ShotsTM users, Snap.com today announced Snap Shares, a new way for Web site operators and bloggers to make money using Snap Shots, the most popular Web site enhancement in the world.

Well what is SnapShot?

Follow my blog or subscribe to my RSS feeds or to my email list and I will go through a full review of the service, here is a brief preview as an example of what it is:

When mousing over a hyper link, a small SnapShot window reveals content from the linked site formatted according to the content type, such as a video player from a YouTube link, a brief summary from a Wikipedia link, etc.

I will integrate in my site soon.

The new service, Snap Share, was to be announced on Thursday at BlogWorld expo, but they decided to share it with us today at ad:tech New York.

A new money making stream, Snap Shots with Snap Share allows bloggers & Web site owners to increase their revenue with the context based ads at the bottom of each Snap Shot. This is, I think, the best ad placement since it;s in your content and to the side or bottom of it.

Snap.com said: Snap Shares is actually three ways of sharing ad inventory. Sites can:

1. Have Google serve ads via their Adsense account.

2. Display their own text or graphic ads.

3. Donate their shares of impressions to a Charity of their choice. (I like this option)

The idea behind Snap Shares is to allow sites to…

* Generate new advertising inventory on their site.
* Meet their minimums for pay-out from their Ad Network sooner or increase their monthly checks.
* Improve the user experience of their sites with richer, more interactive content.
* All without having to shift the ads-to-content ratio of their pages.

Joining the SnapShares program is easy.

1- Site/blog operators register at Snap.com and adjust their Snap Shots to meet their site’s look and feel, such as logos, language, color, size, etc.
2- Each site provides account numbers from their existing advertising providers. If they do not have an Ad Provider, the registration form includes links to participating providers.
3- According to their individual Ad Provider agreement, revenue generated from using SnapShares will be issued directly from their Ad Provider. And I am looking into that, I think it’s a better way to choose who you want to be in your site.

To register for Snap Shares or view a demo, visit http://www.snap.com/.

More to come about this subject, get my feeds or subscribe to my email newsletter and know as soon as it’s out.

Coming up next. RSS Feeds articles.

My 3 part article about RSS feeds.

All you want to know about RSS feeds and how should you use it to profit.

Told you I got back